That one line from Brian Carruthers' Building an Empire changed how I looked at business.
It also made me realize why so many people struggle to build a side hustle that actually works—and why others seem to grow something that pays them month after month, even while they sleep.
If you’re here, chances are you’re looking for more.
Maybe you love your current career—but it’s not giving you time freedom.
Maybe you want to make more money—but don’t want to trade more hours for it.
Maybe you're exploring side hustles—but don't want to start from scratch or feel scammy doing it.
That’s exactly where I was. And that’s when I learned that the key isn’t just starting something.
​It’s starting something with the right people, in the right way, with the right mindset.

Let’s get this out of the way:
Most people fail at side hustles.
But it’s not because they’re lazy, or because the idea was bad, or because they weren’t good at sales.
It’s because they started with the wrong expectation.
Brian Carruthers says it best:
“You’re not looking to convince people. You’re looking to sort through the ones who are already ready.”
If you’re going to build something meaningful—whether it’s with dōTERRA or another business—it has to be aligned with you. And you have to plug into a system that works, with mentorship that can actually get you results.

I had used dōTERRA’s products for years. I believed in them.
But I was still skeptical when I first heard about the business opportunity.
I’d heard the same thing you probably have:

“It’s one of those MLM things…”
“Only the people at the top make money.”
“You have to be super salesy.”
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But when I started digging in and talking to people who were doing it right, I realized something:
This wasn’t a job. It was a system.
✅ A system built around helping people with real health and wellness needs
✅ A structure that paid out passive, residual income
✅ A support network of coaches, leaders, and mentors
✅ And a company with a product line I already trusted for over a decade

I didn’t have to reinvent the wheel.
I didn’t have to quit my other businesses.
And I definitely didn’t have to pressure anyone.
All I had to do was plug in, follow the steps, and take consistent action.
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Discover how to create your online business with dōTERRA! Download the 3 Keys to Freedom ebook, and we will send you an informative video demonstrating the automated system we've crafted just for you!

There are hundreds of “make money online” schemes out there.
But if you’re serious about building something sustainable, look for these five things:

1. Low Startup Risk
You shouldn’t have to go into debt to start. With dōTERRA, your biggest investment is the products you’re already going to use for your own health.

2. Passive Income Potential
​If you’re going to put in time, you want to build something that keeps paying you. Not something you constantly have to hustle for.

3. A System That Duplicates
​You don’t want to build a business that only works because you are grinding 24/7. You want a system others can follow too.

4. Mentorship and Community
​This was a game-changer for me. The team I joined had real coaching, structure, and leadership—people who genuinely cared about my success.

5. A Product That Actually Helps People
​This part matters. Because if the product works, people come back.
And dōTERRA’s products aren’t just popular—they’re trusted by millions worldwide.
​

Let’s be honest.
Some people just want an extra $500–$1,000/month to cover gas, groceries, or a family trip.
Others want to build something that replaces or exceeds their full-time income.
Both are possible. I’ve seen it happen. I’ve helped people do it.
But here’s the key Brian Carruthers drills home in Building an Empire:
You have to treat it like a business—not a hobby.
If you dabble, you’ll get hobby results. If you show up consistently, plug into the system, and follow the plan, you’ll build something real.
👉 Want to see how it works? Start here:
How to Make an Extra $500/Month with a Wellness Business

Maybe you’re thinking:

“I’m not a salesperson.”
“I don’t know enough people.”
“I’m too busy.”

I get it. But let me ask you something:
If nothing changes… where will you be in 5 years?
Still trading time for money? Still hoping you’ll finally catch up? Still wondering if there’s another way?
This isn’t about being a salesperson.
It’s about being a problem solver. And if you’ve ever helped someone make a decision that changed their life—whether that was a book, a workout, a mentor, or a product—you already know how to do this.
You just need the right vehicle.

I’m not looking to convince anyone.
But if you’re the kind of person who wants more—more time, more income, more options—I’d love to connect and show you how this works.
You don’t have to quit your job.
You don’t have to already be an entrepreneur.
You just need to be open, coachable, and ready to take the first step.
This might just be the side hustle that changes everything.

👉 Click here to learn more and see if this is a fit for you:
https://empwrlife.com/res/56072/342296

Or check out the full overview at:
www.JeffHeggie.com/Leader
​
​Or you can contact me directly at Jeff@JeffHeggie.com