You put a lot of time and effort into the physical aspect of your sport.
But The mental game is just as important and separates the good from the great athletes.

How Would You like to develop Extreme Confidence, a powerful mindset, and reach your full potential?!

"Here's The Most incredibleFREE Gift Ever...
Designed to help you Achieve
maximum confidence and a powerful mental game!"

Develop A Powerful Mindset, Extreme
Self-Confidence, And Reach Your Full Potential!


Separate Yourself From The Competition.

We Want To GIFT You
Over $532 Worth of Incredible
Mental Game Resources

When you say "maybe" and test-drive The Confident Athlete Program for 14 Days, you'll also receive out Mental Strength Success Secrets tools... completely FREE!

I can't stress enough how incredible this offer is... It might just be the best mental game combination in the world!

Think about it - you get full access to The Confident Athlete Program for FREE for 14-Days to "try it out."

That's not all! You also get our Mental Strength Success Secrets, where you'll be given the tools to improve your self-talk, your body language, visualization, your preparation, and discover your true why... so that you can compete every day with an elite level of confidence. And, The Mental Strength Success Secrets are yours to keep forever!

So What Are You Waiting For?!

All You Have To Do Is Say "MAYBE" And These Gifts Are Yours...


  • The Confident Athlete Program Membership 14-Day FREE Trial...........................................($47 Value)
  • Talk the Talk Confidence Resources: 20 Ways to Master Your Self-Talk...............................($97 Value)
  • Walk the Walk Confidence Resources: 20 Exercises to Master Your Body Language..........($97 Value)
  • Pre-Game Visualization Script..................................................................................................($97 Value)
  • Preparation Checklist: Confidence Is Being Prepared.............................................................($97 Value)
  • 7 Levels Deep: Discover Your True 'Why' or Purpose to Achieve Your Goals..........................($97 Value)
  • The Confident Athlete Program Membership 14-Day FREE Trial.............................($47 Value)
  • Talk the Talk Confidence Resources: 20 Ways to Master Your Self-Talk..............($97 Value)
  • Walk the Walk Confidence Resources: 18 Exercises to Master Your Body Language.....................($97 Value)
  • Pre-Game Visualization Script...........................($97 Value)
  • Preparation Checklist: Confidence Is Being Prepared......................($97 Value)
  • 7 Levels Deep: Discover Your True 'Why' or Purpose to Achieve Your Goals...................($97 Value)

Total Value: $532


Your Mental Strength Coaches

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Tami Matheny

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Jeff Heggie

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Jeff Heggie

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Tami Matheny

The Success Path

This is the core of The Confident Athlete Program! The Success Path is designed to develop a high level of confidence and reach your full potential through proven techniques, strategies, and tools!

Monthly Masterclass

Continual progress and improvement is vital to your success and confidence. Each month you'll have a new Masterclass full of valuable knowledge, information, and tools.

Monthly Group Coaching

Each month you'll receive specific group coaching that will focus on the most important strategies that will help you to reach your full potential and achieve your goals!


In the Resources you'll have everything you need to implement powerful success habits into your life and game. You'll also have access to important information on topics such as Recruiting!

Monthly Personal Development

The most successful athletes look for opportunities to separate themselves from their competition. Each month you will have a new Personal Development Masterclass that will help you develop a Powerful Mindset!


In addition to all of these incredible resources, There Is So Much More! As a member of The Confident Athlete Program you'll also have access to The Experts, Members Only Podcast, Confidence Tools, and much more being added each and every month!

The Fine Print... Details... Frequently Asked Questions...

What's the catch? Is it really free? There's no catch. We want you to reach your full potential as an athlete and we feel that The Confident Athlete Program is how you will develop a strong mental game that will take you to the next level. When you join for FREE today, you get all of the "Mental Strength Success Secrets" resources forever. But even more important, you get a 14-Day Free Trial membership in The Confident Athlete Program. After the 14-day trial period your full membership will begin and you will begin your $47/month subscription. If for any reason you do not want to become a full member, just cancel your membership in your account settings before the end of your 14-day trial and you won't be charged anything, but you'll keep all the "Mental Strength Success Secrets."

How long am I committed? You have complete control of your membership and can cancel it or pause it at any time through your account settings. If you are on a monthly membership and you cancel or pause your membership you'll continue to have full access to everything until the end date of your subscription. If you are on a 6 month or annual subscription it will cancel before the next renewal date.

Is new content added? On this page you can learn about the many things that are included in your membership from The Success Path, to the Monthly Masterclasses, and more. As for new content being added, the answer is YES! Every month we are adding new content, resources, and replays of the live coaching calls for those who couldn't attend &/or those who want to rewatch the call. 

Are there refunds? See below for our 30 day guarantee. After your initial 30 days, the answer is no, there are not refunds. We are very confident in the value of this program and do not anticipate this question ever being asked, but it's easier to address it up front. You can cancel or pause your subscription at any time. 


Mental Skills Are The Differentiating Factor For Successful Athletes

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physical vs mental Game

Your dedication to the physical aspect of your sport is obviously important. But, the mental side is just as important!

Mental Skills are often the differentiating factor for successful athletes!

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can I improve my confidence?

Confidence is an acquired skill, just like any of the other skills in your sport. Once you understand that confidence can be improved upon through practice and repetition, it allows you to take control of it.

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Confidence Precedes Performance!

Confidence is your responsibility! In The Confident Athlete Program, we will teach you how to develop and maintain a peak level of confidence.

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"The confident athlete program is essential for high-level performance..."

Learn to THINK and ACT like a WINNER in everything you do

  • ​The Success Path: Learn the power and impact of your self-talk, body language, preparation, and more
  • Masterclass: New, powerful masterclasses each month to provide the tools and resources to be your best
  • Recruiting: Tools, Strategies & Resources for the TOP Recruiting Experts in the Industry
  • Group Coaching: Monthly Group Coaching from Jeff & Tami with the replay available in the membership area
  • The Experts: Learn from World Champions, Professional, and other High Achieving Athletes & Coaches
  • Resources: Valuable resources and tools are continually being added to the membership site
  • Plus So Much More: Members Only Podcast, Personal Development, Coaching and so much more!

100% 30-Day Satisfaction Guarantee


If "The Confident Athlete Program" doesn't show you how to improve your mental game, increase your confidence, and overcome your limiting beliefs... then you can get a full refund within the first 30 days. No Questions Asked!

Everything You Get When You Join The Confident Athlete Program Today!

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The Confident Athlete Program Foundation.png

The Success Path

The Success Path is the core curriculum inside of "The Confident Athlete Program." Start at the beginning and work through the modules for ultimate success! The Success Path includes modules such as: Foundation, Daily Success Habits, Talk the Talk, Walk the Walk, See It, Be It, Preparation, Experience, and More!

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Confident Athlete Masterclass.png


Each month a powerful, new Masterclass will be added to the Membership Area. These Masterclasses will be specifically designed to help you develop a more powerful mindset, increase your mental strength, implement success habits, and take your game to the next level!

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Confident Athlete Resources (1).png


The Resource area is packed with tools, resources, and more that will help you to reach your full potential in all you do! This is an area of the Membership Site that is continually being updated and added to with powerful "Resources" that can help you reach your biggest dreams!

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Confident Athlete Success Mindsets (1).png

The Experts

This is one of the most powerful areas of The Confident Athlete Program membership site, where you will learn from World Champion,Professional, and other High Achieving Athletes and Coaches! This area is always growing with more valuable content.

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Personal Development

Each month there will be a new Personal Development Masterclass that will focus on helping you develop a Growth Mindset and implement Permanent Success Habits into your life.

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confident Athlete Group Coaching.png

Monthly LIVE Group Coaching

Each month Tami and/or Jeff will host a Group Coaching session that will focus on developing your confidence and your overall mental game. You'll be able to learn first hand the exact strategies and tools that will take you to the next level. You'll be able to interact and ask questions and get personalized answers. If you're not able to attend the live call, you'll be able to catch the replay in the membership site.

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Confident Athlete Recruiting.png

Plus So MUCH More...

Our goal is to give you the most valuable knowledge, tools, and resources that will allow you to maximize your full potential and become the best you can be! In addition to everything that has already been listed, there is so much more... Recruiting Resources, Members Only Podcast, Coaching Resources, Parent Resources, Membership Community... The list goes on and on...

When you become a member of The Confident Athlete Program today,

You'll get a 14-day free Trial of the program!

PLUS you'll get the Mental Strength Success Secrets Tools for FREE!

all you have to do is say "MAYBE" and these gifts are yours...for FREE!

all you have to do is say "MAYBE" and these gifts are yours...for FREE!

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Jeff Heggie

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Tami Matheny

Meet Your Mental Strength Coaches!

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Jeff Heggie

Jeff Heggie is an entrepreneur and success coach with a passion for helping others achieve their biggest dreams.

Jeff works with entrepreneurs, athletes, coaches, and other high achievers to help them reach their full potential by developing a powerful mindset and breaking through the barriers that are holding them back.

He helps people become optimal performers by focusing on all the important areas of their life and finding true success in each of those areas.

Jeff has been active in many different sports throughout his life, from hockey, baseball, football, boxing, running, basketball, rodeo and more. His true passion has been with basketball and rodeo. Jeff competed for a number of years as a professional rodeo cowboy and to this day continues to work with many rodeo athletes. He also has coached basketball for over 20 years at various levels.

Jeff and his wife, Tamara, both grew up in Southern Alberta but now make Arizona home. Family and sports have always been important to him.

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Tami Matheny

Tami Matheny is the owner of Refuse2LoseCoaching, LLC, author, speaker, and a member of the Jon Gordon Team. As a mental game coach, she assists people in all walks of life (not just athletes) with improved confidence, focus, motivation, mental toughness, leadership, teamwork, etc. Tami has a passion for helping others build a foundation of confidence and overcoming adversity. She has seen first-hand how confidence is key to success in any area in life.

Although a standout athlete and student at East Rutherford High School (NC), Tami struggled with maintaining confidence. Confidence continued to elude her during her time at Lenoir-Rhyne College where she played basketball and tennis while earning a degree in psychology. She went on to receive a master’s degree in sports administration from the University of North Carolina. It wasn’t until she became men’s and women’s tennis coach at the University of South Carolina Upstate, that she began her journey exploring and researching confidence. Not only did this lead her to discover how to maintain it for herself, but it led her to where she is today. Today, Tami’s goal is to help others on their confidence journey.

When not working with others, Tami remains physically active. She has completed a handful of marathons, including the Boston Marathon and ultramarathons. Her longest race to date is a 40 miler. She is an avid cyclist, completing rides over 80 miles. Tami continues to seek new mental and physical challenges.

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Incredible Offer!

All You Have to Do is Say, "MAYBE" and the gift is yours... for FREE

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100% Recommend 

Before Coach Heggie's program, I didn't put much effort in at practice because I always knew I had a spot on the team.Now I'm on a new team & this has changed. Coach Heggie has helped me understand it's up to me to get better & to earn my position. Now I want to go to every practice and I've even stayed home from vacations. I've learned it's up to me to get better and earn my spot on the team. I would 100% recommend this program to anyone that wants to achieve their dreams as an athlete!
Kaitlyn W. (Soccer)

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Off Season Mental Training

This off-season I have really tried to work on the mental aspect of my game as well as the physical. Jeff's program has helped so much! So many different ideas, exercises and tips that I wish I would have learned.
Brooke H. (Olds College Basketball)


Essential For High-Level Performance

The Confident Athlete Program is essential for high-level performance. the skills & lessons taught through the modules give optimal advantages in high school, college, and pro-level sports. As a Division-1 athlete, these skills are necessary to become the best athlete possible through mental toughness and confidence. I would recommend this program to every athlete trying to become the best in their select sport.
Tanner McLachlan (Tight End, University Arizona)


Click Play & Listen to This Testimony

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