
Wednesday, December 17, 2025
Jeff Heggie and Tami Matheny have provided powerful resources for members of The Confident Athlete Program. In this newsletter, discover these game-changing tools and strategies to boost confidence and performance right away. Plus, don’t miss our Most Incredible FREE Gift Ever!

If you're not a Member, you can subscribe to Tami Matheny's Confidence Calendar HERE
Every athlete trains their body—but the ones who separate themselves train their mind with the same intention. The mental game is what shows up when fatigue hits, when confidence wavers, and when the moment feels bigger than the athlete. Learning how to manage thoughts, stay present under pressure, and respond to adversity doesn’t just improve performance—it changes how athletes experience their sport. Confidence isn’t something you’re born with; it’s something you build through awareness, preparation, and daily mental reps.
When athletes learn to control what they can—effort, attitude, focus, and self-talk—they unlock a level of freedom that transforms performance. The goal isn’t perfection; it’s resilience. It’s knowing how to reset after mistakes, trust preparation, and compete with belief regardless of the outcome. This message matters because it applies far beyond sports. A strong mental game teaches athletes how to face challenges in life with confidence, composure, and courage—and that’s a lesson worth sharing.
Confidence isn’t built in a single moment—it’s cultivated day by day. 365 Days of Confidence is your year-long companion designed to inspire athletes, coaches, parents, and teams with daily prompts, quotes, and reflections that strengthen resilience, gratitude, and belief in yourself and others.
Each entry blends emotional insight with practical action, helping you turn everyday challenges into opportunities for growth. Whether you’re recovering from setbacks, preparing for competition, or simply seeking a boost of encouragement, this resource offers a fresh spark of motivation every morning.
Perfect as a gift-ready tool or a personal ritual, 365 Days of Confidence makes confidence a practice you can return to again and again.



One of the most powerful reminders in Challenger Deep: Athletes Rising Above Adversity comes from Story 8, which highlights how elite performance is often decided between the ears. Michael Phelps’ iconic moment at the 2008 Olympics—winning gold even after his goggles filled with water—wasn’t luck. It was the result of intentional mental training. Phelps had already rehearsed adversity in his mind. When things went wrong, he didn’t panic. He trusted his preparation, stayed calm, and executed.
This story reinforces a critical truth for every athlete: physical training alone is not enough. Mental training prepares athletes to handle the unexpected, respond instead of react, and stay confident when conditions aren’t perfect. By visualizing challenges ahead of time and developing clear response plans, athletes build resilience that shows up when it matters most. Challenger Deep uses stories like this to remind athletes that confidence isn’t just about talent—it’s about preparation, mindset, and training the mind as intentionally as the body.

“This is a must read book for athletes who want to take their game to the next level. People often say that the mental game is 90% of winning, and then proceed to ignore the mental aspect. These authors teach you how to master the mental game.”
—-Sherry Winn
2X Olympian, National Championship Coach, CEO of the Winning Leadership Company
If you're not a member of The Confident Athlete Program yet, take advantage of this special offer HERE
In this episode of Challenger Deep: Athletes Rising Above Adversity, we sit down with Wendy Winn, an accomplished horsewoman, entrepreneur, and coach who has dedicated her life to helping others build confidence both in and out of the arena. Wendy's story is one of resilience, passion, and the pursuit of what she calls "true wins" - the kind that come from personal growth and connection, not just competition.

If you're not a member of The Confident Athlete Program yet, take advantage of this special offer HERE
Your immune system is one of your greatest performance assets—and protecting it consistently matters, especially during long seasons, heavy training blocks, travel, and high stress. dōTERRA On Guard has become a go-to daily support for athletes, coaches, and families because it combines powerful essential oils known for their cleansing, antioxidant, and immune-supporting properties. It’s not about reacting when you feel run down—it’s about strengthening your foundation so your body is better prepared every single day.
What makes On Guard stand out is its versatility and simplicity. Whether used daily for immune support, diffused to help create a healthier environment, or taken internally as part of a wellness routine, it supports the body at multiple levels. Many athletes and families we work with rely on On Guard as a non-negotiable for staying consistent, resilient, and ready to perform. When health is protected, energy improves, focus sharpens, and confidence follows—on and off the field.

You asked for it, and it’s finally here. Whether you’re chasing greatness on the field, in the gym, or in everyday life, now you can wear the mindset that drives success. Our brand-new Confident Athlete and This Is Good apparel is more than just clothing—it’s a statement. It’s about owning your journey, embracing the struggle, and showing the world what you stand for. From bold hoodies to clean, minimalist tees, every piece is designed to inspire confidence, grit, and gratitude. Stock is limited, so grab yours now and rep the mindset that separates winners from everyone else.


If you would like to become an Affiliate of our apparel store and make money on everything sold through your link, you can apply HERE!
Injuries can be one of the toughest challenges a young athlete faces—but they don’t have to define the athlete’s future. As mental game coach and author Tami Matheny explains, many athletes actually return stronger after injury when they commit to developing their mental game alongside their physical rehab. Confidence, resilience, and focus can all be trained, even when an athlete is sidelined.
In The Injured Athlete, Tami shares practical strategies for athletes, parents, and coaches to navigate the emotional ups and downs of recovery—building confidence, using powerful self-talk, avoiding unhealthy comparisons, and learning how to ask for (and give) the right kind of support. It’s a powerful resource for helping athletes stay mentally strong, positive, and prepared for a confident return to competition.

If you would like to become an Affiliate of our apparel store and make money on everything sold through your link, you can apply HERE!
You put a lot of time and effort into the physical aspect of your sport.
But the mental game is just as important and is what separates the good from the great athletes.
The Confident Athlete Program is designed to help you develop a powerful mindset and become a confident athlete.
Click the button below to learn more!


If you would like to Earn a 40% Commission for sharing The Confident Athlete Program with other athletes & coaches, apply to become an Affiliate HERE!




Take care of yourself so you're ready to compete at your best all season. Click HERE to learn how to strengthen your immune system.


Success isn’t about massive overnight changes—it’s about showing up every day with intention, purpose, and accountability.
That’s exactly what the 4 Week Win Challenge delivers. In just 28 days, you’ll develop powerful daily habits, dial in your routines, and create unstoppable momentum toward your biggest goals.
Whether you're an athlete, coach, or high achiever ready to level up, this challenge gives you the tools, structure, and support to actually follow through.
No more hoping for results—start creating them.
The best part? You don’t have to do it alone.
Join us now and make the next 4 weeks your most productive, focused, and transformational yet.
If you're not a member of The Confident Athlete Program yet, take advantage of this special offer HERE
Most people don’t struggle with motivation—they struggle with clarity. They want to feel better, have more energy, sleep deeper, and stay healthier, but the wellness world feels overwhelming and confusing. Wellness Made Simple cuts through the noise and shows you how to create true foundational wellness using simple, daily habits that actually stick. This exclusive web class walks you through what your body needs first—so you’re not guessing, chasing trends, or reacting when something breaks down.
This class is designed for athletes, high performers, and families who want sustainable results, not quick fixes. You’ll learn how to support energy, immunity, recovery, digestion, and stress in a practical, easy-to-follow way—without overcomplicating your routine. If you’re ready to feel your healthiest and happiest, and want a clear starting point that works in real life, this is the perfect place to begin.


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